Elena worked in HR from 2005 on after completing her studies in economics at the Berlin School of Economics and Law. Focusing on talent acquisition, development, and retention as well as executive development and advisory, she worked at well-known companies such as Rocket Internet SE and Amazon before starting at LucaNet in 2017. As COO, she targets the experience she has gained toward the areas of organizational development and strategy consulting as well as change management. Elena Aubell is responsible for People, Organization, Legal/Compliance, and ESG.